Beiersdorf, Maker of Nivea My Silhouette Skin Cream, Agrees to Settle Consumer Fraud Lawsuit

The Federal Trade Commission (FTC) is sending the message that applying lotion to your skin will not make you thin. Beiersdorf AG, the maker of Nivea My Sihouette skin cream, has agreed to settle a lawsuit filed by the FTC for $900,000.  The Complaint filed by the FTC alleges that Beiersdorf, through nationwide television commercials and internet ads, made false representations that users of Nivea My Silhouette skin cream could slim down and redefine the appearance of their silhouette.  As part of the settlement, Beiersdorf must agree to stop making such claims and would be precluded from claiming that any product applied to the skin causes weight loss or reduction in body size. FTC Chairman Jon Leibowitz emphasized that “no cream is going to help you fit into your jeans, the tried and true formula for weight loss is diet and exercise.”  The attorneys at Balkan & Patterson, LLP are experienced in consumer class action litigation.  If you believe you have potential for a class action based on consumer fraud, please contact us immediately and we will review your case at no charge.

The law firm of Balkan & Patterson, LLP was founded in 2006 and is headquartered in Boca Raton, Florida, at 601 S. Federal Highway, Suite 302, with offices in Broward County. Mr. Balkan and Mr. Patterson can be contacted at (561) 750-9191. Additional information about Balkan & Patterson, LLP may be obtained from the firm’s website at www.balkanpatterson.com.

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