FDA Blasts Hair Care Company For ‘Formaldehyde-Free’ Ads

The U.S. Food and Drug Administration has rebuked GIB, LLC for advertising its popular Brazilian Blowout Acai Professional Smoothing Solution as formaldehyde-free even though the hair straightening treatment contains high levels of the carcinogen.  GIB already faces consumer class actions over their formaldehyde-free claims.  These cases allege that GIB failed to disclose the presence of the chemical formaldehyde in its Brazilian Blowout Solution and Brazilian Blowout Acai Professional Smoothing Solution products, misrepresented the products as formaldehyde-free in its marketing and advertising campaigns, and deceived hair stylists who purchased the products.  OSHA requires manufacturers of products that contain .1 percent of formaldehyde or greater to include information about formaldehyde and its hazards on the label. Testing by Oregon OSHA found that Brazilian Blowout Solution had an average of 8 percent formaldehyde in it, and that Brazilian Blowout Acai Professional Smoothing Solution, which the company labeled as formaldehyde-free, averaged more than 8 percent formaldehyde.  The attorneys at Balkan & Patterson, LLP are experienced in class action litigation and will act to protect consumers against corporate wrongdoers. If you believe you have potential for a class action, please contact us immediately and we will review your case at no charge.

The law firm of Balkan & Patterson, LLP was founded in 2006 and is headquartered in Boca Raton, Florida, at 601 S. Federal Highway, Suite 302, with offices in Broward County. Mr. Balkan and Mr. Patterson can be contacted at (561) 750-9191. Additional information about Balkan & Patterson, LLP may be obtained from the firm’s website at www.balkanpatterson.com.